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Keep Nature
Wild: CMF & Product Design
Lead Designer Jen Ball
Illustrator Jen Ball
My responsibilities include trend research, product development, vector prototype creation (Illustrator), manufacturer communications, design, writing specifications, sample testing, and onboarding the marketing team with product specifications.
Fanny Packs &
Crossbody Bags
Trend Research +
Color Selection Matrix
The blend of key considerations when selecting product colorways
Vector Prototypes +
Colorway Iterations
Final Selections
Bold / On-Trend
Color Combo
Classic / Earthy
Color Combo
Refining product specifications in preparation for samples
Marketing & Sales Lookbook Design
Layout design and writing project specifications
Photos by Keep Nature Wild
Insulated Water Bottles
Color Selections & Mockups
For our first collection of custom water bottles, a strategic emphasis was placed on maintaining a branded design approach.
Iterations included lockups that succinctly showcase the Keep Nature Wild brand and mission. Additionally, playful full-wrap graphics were created with immersive natural elements.
Sample Testing & Refinements
Manufacturer Renderings
Hang Tag Specifications
Spec Graphics for Ecomm
Layout design and writing project specifications
Photos by Keep Nature Wild
Who doesn't love stickers?
Since stickers consistently rank among our best-selling products, we stayed in the direction of a simple logo designed bottle. This allows customers to add personality to their bottles with their favorite designs!
Kids Fanny Packs
2024 Colorways
Colorways selected based on brand aesthetics, color trends within the outdoor industry, and available stock material colors.
KNW Regular & Kids Fanny Pack | Black/Atlantic
Photos by Keep Nature Wild
KNW Regular & Kids Fanny Pack | Moss/Clay
Photos by Keep Nature Wild
KNW Regular & Kids Fanny Pack | Marigold
Photos by Keep Nature Wild
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